Autodemo Blog

In our current climate of social distancing and online fatigue, it can seem trickier than ever to get a virtual live demo to wow audiences. But that doesn’t mean leaving prospects engaged, educated, excited, and ready for next steps is beyond reach. With proper preparation, intentional feedback loops, and strategic …

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Video is the perfect content format for beginning sales conversations about business software solutions. Software explainer and demo videos are engaging, powerful, and viewers remember what they learn. In fact, research shows that customers are about five times as likely to retain information they see in a video when compared to …

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The marketing landscape continues to evolve in the wake of the coronavirus pandemic. In fact, many experts predict large-scale events like trade shows and conferences will feel the impact of Covid-19 indefinitely. The ripple effects from this …

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After spending more than two decades working with clients on evolving explainer and demo video needs, one thing that we see often is confusion around when it makes sense to use unique, brand-specific stock video for marketing materials. A pervasive idea in the marketing space is that stock content should be avoided, …

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